24 Jan 2025
course - Visual Communication
SCHEDULE
| DATE: |
TIME: 9am-5pm |
| LOCATION: Amara Hotel |
| Normal (from 4 Jan 2025) |
Early bird (by 3 Jan 2025) |
Group of ≥ (by 3 Jan 2025) |
| S$837.90 |
S$766.50 |
S$698.25 |
OVERVIEW
The ability to create effective visual messages is crucial for communicating ideas and information in today's digital age.
This course is specifically designed to help participants develop the skills necessary to create impactful visual messages that effectively communicate their ideas.
BROCHURE REQUEST
Looking to learn more about our workshop? Fill in this form to request a brochure from us now!
REQUEST SUBMITTED
Your request has been submitted. We will get back to you in 3 working days.
WHO SHOULD ATTEND?
This workshop is for anyone who creates visual messages such as posters, banners, brochures, flyers, how to use guides, etc.
It will excite those with some interests in design and value creative freedom to express their ideas.
Marketing and Advertising Professionals
Corporate Communicators
Public Relations Specialists
Public Engagement Communictors
Educators and Trainers
Social Media Managers
Content Creators
BRIEF PROGRAM OUTLINE
In this intensive but fun-filled course, we will dive into design skills right from the start. Participants will practice designing communication projects using skills they were taught. Design skills participants will learn include:
- Successful design elements
- Developing visual grammar
- Meanings of lines & shapes
- Grammar of shapes
- Grid & guides
- Storyboarding
- Alignment mindfulness
- Layout refinement
- Paragraph & character styles
- Negative space
- Balance and tension
- Rule of thirds
- Size matters
- Layout software
- Simplicity & minimalism
- Surprise & dramatic elements
- Colours & its effect
- Image & words synergy
WHAT YOU WILL LEARN
- Developing a visual grammar to effectively communicate the message.
- Incorporating alignment, negative space, balance, and tension for impactful visual communication.
- Utilizing the rule of thirds and size considerations for visually appealing layouts.
- Applying layout software for efficient creation and refinement of visual messages.
- Creating visually engaging designs through simplicity, minimalism, and the use of surprise and dramatic elements.
- Understanding the impact of color and image-text synergy to enhance the message.