course - Smartphone Videography & Editing for Business Communication

SCHEDULE

DATE:

30-31 July 2025

TIME:

9am – 5pm

LOCATION:

Amara Singapore

Normal
(from 10 Jul 2025)
Early bird
(by 9 Jul 2025)
Group of ≥3
(by 9 Jul 2025)
S$1,675.80
S$1,533.00
S$1,396.50
*all prices are net.

OVERVIEW

Video is one of the most powerful tools for impactful business communication. Whether you're creating marketing materials, documenting or promoting internal events, or onboarding and training employees, videos can engage your audience on a deeper level.

The best part? You don't need expensive equipment or complex editing software. With just your smartphone and a free, user-friendly video editing app like CapCut, you can start producing high-quality, professional-looking videos right away.

Our Smartphone Videography and Video Editing Course in Singapore is designed specifically for beginners in the public and corporate sectors. This hands-on training guides you step by step—from planning and shooting your video to editing it using mobile apps—so you walk away with a polished video ready for presentation or internal communication.



What Makes Our Videography Course Unique in Singapore?

Civil Service-Centric Approach

Designed to meet the unique communication needs of the Singapore Public Service. Learn to create videos for internal communications, staff engagement, and public information.

Beginner-Friendly Curriculum

This video creation course in Singapore equips beginners with skills from concept, to complete a capstone project — with the flexibility to adapt for different media formats.

Real Scenarios, Real Practice

You'll go through the entire process—from zero to planning, shooting, and editing a video project—guided by our ACTA-certified trainer, who also runs an agency specialising in social media strategy, video content creation, and digital communication.

Smartphone-Centric Learning

No fancy, expensive equipment required! Learn to maximise the power of your smartphone for high-quality video production.


FAQ

Is This A Beginner Videography Course In Singapore?

Yes, it’s designed for complete beginners with no prior experience in business filming or editing. We'll start from the ground up, teaching you all the skills you need.

What Equipment Do I Need For This Course?

All you need is your smartphone (iOS or Android) and a power bank, just in case your phone runs out of juice. We’ll also guide you on useful, affordable accessories you might consider later—but they’re not required for the course.

What Kind Of Videos Will I Learn To Create?

You’ll learn to create a variety of business communication videos and choose one project to apply the skills learned from start to finish. Your final video will be flexible enough to repurpose across different media platforms.

What Software Will We Be Using For Video Editing?

We will focus on user-friendly, powerful mobile video editing apps that are readily available on your smartphone, such as CapCut or similar apps.

Is This Course Relevant For Private Sector Professionals Too?

Yes, the core smartphone videography and editing skills taught are highly transferable and beneficial for anyone in the private sector seeking to enhance their business communication through video.

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    Smartphone Videography & Editing for Business Communication




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    WHO SHOULD ATTEND?

    This workshop is for civil servants and corporate professionals at all levels with no or little experience in producing videos for business communication.

    Operations
    Learning & Development
    Administrator
    Human Resource
    Corporate Planning
    Corporate Communication
    Marketing Specialists
    Public Relations Officers
    Public Engagement Officers

    BRIEF PROGRAM OUTLINE

    Throughout the course, participants will work on their selected video project. Each new skill they learn — from content planning to filming and editing — will be applied directly to developing this project. This approach ensures purposeful learning where every task contributes meaningfully to the final output, reinforcing confidence and skill transfer into real workplace applications.

    DAY 1

    Overview
    - Introduction to videography for business comm.

    Production Workflow
    - The 3 Stages
    - Ingredients of an effective communication

    Smartphone & Setup
    - Resolution, frame rate, focus lock, exposure
    - Hardware & accessories for filming
    - Hands-on

    Storyboarding, Script Writing, Shots Planning
    - Using AI for idea generation and drafting
    - Thinking in shots
    - Hands-on

    Filming Techniques
    - Types of shots and lenses
    - The Rule of Thirds, lighting, audio
    - Hands-on

    Filming A-Roll
    - A-roll explained
    - Video project briefing
    - Hands-on

    DAY 2

    Day 1 Recap & Day 2 Overview
    - Review, Refine, Retake
    - Questions and answers

    Filming B-Roll
    - B-roll explained
    - Techniques for dynamic B-roll
    - Hands-on

    Film Editing
    - Importing footage
    - Cutting and trimming
    - Adding music, text overlays
    - Colour filters and transitions
    - Adding simple branded intros/outros
    - Add subtitles, narration, and graphics
    - Hands-on

    Final Production and Fine-Tuning
    - Syncing A-roll and B-roll
    - Audio balancing and background music
    - Exporting for different platforms
    - Hands-on

    Showcase & Feedback
    - Video presentation

    WHAT YOU WILL LEARN

    Confidently operate your smartphone camera for high-quality video recording.

    Apply fundamental videography principles for stable, well-composed, and adequately lit shots.

    Capture clear audio using basic smartphone techniques and accessories.

    Plan and storyboard effective video content for various public sector communication needs.

    Utilize popular mobile video editing applications to efficiently edit, trim, and sequence video clips.

    Enhance your videos with appropriate text, graphics, music, and sound effects.

    Basic color correction and grading to improve video aesthetics.

    Export and optimize your finished videos for seamless sharing across different platforms.

    WORKSHOP REGISTRATION FORM

      Smartphone Videography & Editing for Business Communication

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